made for travellers by travellers ✦

Our Story.

Three friends, one terrible night in Bangkok, and the kit that started it all.

how it began

One terrible night in Bangkok.

It was 3am in Bangkok. We'd run out of paracetamol, a phone charger, and optimism. We'd been travelling for two weeks, Thailand, then across to Bali, back through Singapore, and somewhere between airport seven and airport eight, we'd had enough of bad travel gear.

We'd started the trip with too much. Ended it with exactly what we needed. The stuff that worked was small, lightweight, thoughtful. The stuff that didn't was in a bin in Chiang Mai. That flight home was spent writing a list, not the marketing version, the real version. What you actually reach for at 3am. What saves the day at immigration. What turns a red-eye into something almost bearable.

Back home in Lincoln, we built the first version on a kitchen table. Tested it across Europe, Rome, Amsterdam, Lisbon. Then America, New York, LA, a road trip through the South. Every trip taught us something. The kit got lighter, the thinking got sharper, the obsession grew worse.

GO PAC launched in 2023. We now ship to over 40 countries, write every insert card by hand, and test every product before it goes anywhere near a kit. If we think it's naff, it doesn't make the cut. We're not a shop, we're travellers who happen to sell things.

Golden temples at dusk in Bangkok, Thailand ✈ Bangkok, where it started
Rice paddies at sunset in Bali ✈ Bali
Rome Colosseum at night ✈ Rome
milestones

A short history.

Scroll → to follow the chain.

'22

The Bangkok Night

3am layover. No paracetamol, no charger, no decent neck pillow. The idea for GO PAC is sketched on a napkin somewhere over the Gulf of Thailand.

'23

First Kit, First 100

The Essential Travel PAC launches from a kitchen table in Lincoln. Sells out in a week. Instagram goes slightly mad. Email list: 800.

'23

Europe Road Trip

We test the kit across Rome, Amsterdam and Lisbon. Three improvements. One very good dinner. We keep going.

'24

America & the Sleep PAC

New York to LA by road. The Comfort Sleep PAC is designed in a motel in Nashville. Featured in Monocle. Six-week wait list.

'25

10,000 Kits Shipped

To over 40 countries. We send a handwritten thank-you to customer #10,000, who was heading to Costa Rica.

'26

Still going.

More kits, more destinations, more honest recommendations. Same obsession, travel well, travel more.

how we work

Four things we won't budge on.

Hand-folded

Every kit is built by a real person. No machines. No outsourced assembly.

Slow-made

We test each item for three months minimum before it earns a place in a kit.

People-first

Real names answer the email. Real people fold the kits. Real letters in the box.

Travel-tested

If our pilot, flight crew & forever-roamer don't sign off, it doesn't ship.

who we are

Small team. Real travellers.

The Team
based in Lincoln, UK

A small group of people who travel a lot and care about the details. Every kit is folded by hand. Every insert written by a real person. We've been on the flights, in the queues, in the hotels. We know what works.

Our Rule
the only one that matters

If we think it's a naff product, we don't recommend it. Every item in every PAC has been road-tested by us first. No filler, no fluff, no padding the box to look good in photos.

The Journal
destinations · tips · stories

We write about where we've been, what we'd do differently, and what we'd pack. We also welcome guest writers, real travellers with real stories. Got one? We'd love to hear it.

Pack your story with us.

Pick a kit, write us a note, tell us where you're going. We'll fold one for you and send it on its way.

Shop the kits